Meet the Team
Stylist and founder of the effortless chic
Jen Pinkston is a Los Angeles based wardrobe stylist and the founding editor of TheEffortlessChic.com, a lifestyle site celebrating effortless, every day style in fashion, interiors, travel, entertaining, and more. Jen and her incredible team of writers, photographers, stylists, chefs, and designers are frequently called upon to create unique, one-of-a-kind content for brands including Ritz-Carlton, Fiat, Gap, JC Penney, and Coach, among others. When she’s not working, you can find her hosting soirées with friends or enjoying a great meal around town with her handsome husband.
A St. Louis native, Blair relocated to Los Angeles after college to work for a popular television show. She soon found that her real passion was in the wardrobe department and began assisting some of Hollywood’s most elite stylists. After her fair share of photo shoots, red carpets and press junkets, Blair launched her own creative freelance business, along with her site Fashionista Fairytales. When she isn’t working, she can be found soaking in the California sun at the beach or trying new foodie spots with friends.
the table contributer
Gaby Dalkin is a trained chef, recipe developer and food/lifestyle writer based in Los Angeles. Her food and recipe blog, WhatsGabyCooking.com features original recipes, videos and images that inspire and delight even the pickiest of palates, along with anecdotes from Gaby’s life on-the-go. Her first cookbook, Absolutely Avocados, celebrates her uncontrollable obsession with nature’s most perfect food: the avocado.
Gaby is a regular contributor to Better Homes and Garden, and her recipes and writing have also been featured on Food Network, HGTV, the Los Angeles Times, Redbook, Fitness, Angeleno Magazine, Saveur, Design*Sponge, Glamour, PBS, and The Kitchn. In addition, you may have heard her world-famous Slutty Brownies mentioned on The Tonight Show with Jay Leno or E!’s Fashion Police.
Mary is a New Hampshire born, California based photographer who finds endless joy in a cup of Dunkin’ Donuts coffee. She loves bright pops of color and all things whimsical. Few things make her happier than fresh flowers, braided updos, and road trip adventures with friends.
Writer of What To Listen To Now
Chop Shop alumnus, Matt Mugford knows good music when he hears it. Lucky for us, he drops by once a month to let us know what we should all be listening to. Matt currently spends his days making music magic as the music supervisor for Disney Pictures, as well as freelancing commercial projects for the likes of Google and others.
Caitlin + Caitlin
Fate (and fascination with making things pretty) brought Caitlin McCarthy and Caitlin Murray together on the very first day of interior design school. Upon learning they shared not only a name but also almost identical design sensibility, the duo vowed to launch a business together one day. Their firm, fittingly called Caitlin & Caitlin, was formed after years of building collective experience while working for industry tastemakers including Alexandra Von Furstenberg and House of Honey. Today, C & C creates eclectic, fresh and sophisticated spaces for both residential and commercial clients and is currently working on a bespoke line of furniture, accessories and textiles.
Live outside of Southern California? Caitlin & Caitlin offers a range of e-design services individually tailored to each client.
Nichole Gibbons is a photographer with a passion for the visually appealing. She is one half of Nichole Jordan Photography a husband and wife wedding and portrait photography team. Nichole believes that photography is the perfect way of capturing something your eyes can see and turning it into a lasting work of art. She loves capturing and telling stories through her images.
LA + NY Lifestyle Photographer + Co-Curator of The Refined Woman
This Southern Girl came westward to sunny SoCal after college to pursue her dreams. Photography is a dream and journey that Kat feels honored to be on! She also adores fashion and is the co-curator of the fashion blog The Refined Woman: a place to empower and encourage young women to embrace their femininity in the work place. Whether taking pictures or gathering content for her blog, Kat wants to live a life of depth, meaning, beauty, and resolve to chase even the craziest of dreams!
Lindsay loves to celebrate both entrepreneurial power women and innovative DIY projects with her blog, Squirrels & Curls. A former assistant to director Guillermo del Toro, Associate Producer at The Ellen DeGeneres Show, and Story Producer for Nat Geo and Syfy, Lindsay now freelances for commercial photo and video productions. A short list of her favorite things includes fine yarn, baby squirrels, and her terrier mutt, Penny.
Born and raised in St. Louis, Molly is a Midwestern girl at heart. Although she calls Missouri home, Boulder holds a special place in her heart too. After graduating from University of Colorado, she packed her bags for Thailand to teach English to children. Realizing that there is so much more of the world for her to see, Molly relocated to Los Angeles. She works in advertising, but loves to spend her down time reading, exercising, crafting, and working on her blog, Twenties in Twins.