sometimes messy, never perfect.
The Effortless Chic is a lifestyle blog bringing easy ideas for every day style to you every day of the week. Authored by mom and stylist, Jen Pinkston, The Effortless Chic has been praised as an inspiring source for fashion tips, interior design ideas, delicious recipes, and easy parties. The site has been featured on The Today Show, Martha Stewart, Womens Wear Daily, W Magazine, and more. After spending 10 years in sunny LA, Jen and her family recently moved back to her hometown of Austin and are loving the change of pace and endless queso!
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